Siren

Siren for Sales & RevOps

Sales Commission & Incentive Software for RevOps Teams

One system for every way your revenue team earns—new business, renewals, account ownership, lead generation, manager overrides, channel-assisted deals, and performance bonuses.

partner relationship program software for revops and sales teams

Loved by program builders

Your revenue team has more than one earning relationship

How do you give the right person credit and compensate them according to the rules of that relationship?

A map of commission and incentive programs your revenue team can run

Sales team commission programs

Reward reps for the deals they close using percentage, flat, product-specific, or other commission rules.

Keep the underlying sales event connected to the commission so RevOps can explain why the payout exists.

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New business vs renewal commissions

Pay different rates depending on whether revenue comes from a new customer, a renewal, or another lifecycle event.

Useful when acquisition and retention carry different economics or ownership rules.

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Account ownership commissions

Reward the rep or account owner responsible for an ongoing customer relationship, not only the person tied to the latest transaction.

Useful for account management, expansion, territory ownership, and long-running customer relationships.

Manager and team override commissions

Pay the rep who closes the deal while also rewarding the manager, team lead, or reporting-line participant according to a separate rule.

Good fit for: field teams, distributed sales organizations, and layered compensation structures.

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Lead generation and SDR incentives

Reward qualified leads, booked meetings, accepted opportunities, or other measurable pipeline events before the deal closes.

Keep top-of-funnel incentives separate from the closing commission instead of forcing both into one rule.

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Channel and partner-assisted commissions

Reward referral partners, resellers, or channel participants alongside the internal sales team when both contribute to revenue.

Useful when partner-sourced or partner-influenced revenue needs different economics from direct sales.

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Performance bonuses and SPIFF-style incentives

Add bonuses for volume, launches, strategic products, short-term goals, or top-performer milestones without rebuilding the base commission plan.

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Do these questions sound familiar?

  • Who gets credit when an SDR sources the opportunity but an AE closes it?
  • Should a rep earn the same rate on new business and renewals?
  • What happens when the account owner and the closing rep are different people?
  • Can a manager earn an override while the rep still receives their full commission?
  • How should a partner-sourced deal interact with the internal sales commission?
  • What happens to commissions when a contract is partially refunded, reduced, or changed?
  • Can you reconstruct why a rep was paid a specific amount months later?

One workflow behind every program

Different programs can use the same underlying operating model.

  1. 01

    Action

    A lead qualifies, an opportunity closes, an account renews, a rep earns ownership credit, a manager override applies, or another revenue event occurs.

  2. 02

    Attribution

    Siren determines which rep, owner, manager, partner, or revenue relationship should receive credit based on the program rules.

  3. 03

    Reward rules

    The program decides what that credit is worth: a percentage commission, flat commission, override, referral fee, revenue share, or performance bonus.

  4. 04

    Approval

    Review what qualifies before it becomes payable, or automate the parts of the approval process that do not need human review.

  5. 05

    Payout

    Track what is pending, owed, and paid, with the underlying activity connected to the reward.

Examples of how revenue teams combine different commission programs

For a SaaS sales team:

  • New-business commissions
  • Renewal commissions
  • Account ownership rules
  • Expansion bonuses

For a distributed field-sales team:

  • Rep commissions
  • Manager overrides
  • Territory or ownership credit
  • Performance bonuses

For a partner-assisted sales motion:

  • Partner-sourced opportunity rewards
  • Internal sales commissions
  • Shared-credit rules
  • Channel performance bonuses

Run multiple commission plans without building a Frankenstein stack

Choose how you want to run Siren

Siren WordPress Edition

Run Siren directly on your own WordPress site and keep your program data in your own database.

Best for:
Sales teams whose lead, ecommerce, form, or transaction workflows already run through WordPress, WooCommerce, or supported WordPress integrations.

Siren hosted

Use Siren as a hosted incentive layer when sales and commission programs need to connect to CRM, billing, ecommerce, or a broader revenue stack.

Best for:
RevOps teams, CRM-driven organizations, multi-system environments, and more complex sales or channel compensation programs that need APIs, webhooks, or implementation support.

FAQ

Can Siren run more than one sales compensation program at the same time?

Yes. Separate programs can represent different revenue events, participant groups, and reward rules while using the same underlying incentive system.

Can new business and renewals have different commission rates?

Yes. Siren can model separate rules for different revenue events when those events are available from the connected sales, billing, ecommerce, or CRM workflow.

Can managers earn overrides on deals their reps close?

Yes. Siren can model layered earning relationships so a rep can earn their commission while another participant earns a separate override according to the defined structure.

Can partner and sales commissions apply to the same deal?

Yes, when the compensation design intentionally allows it. Separate programs and attribution rules can represent the partner contribution and the internal sales contribution independently.

Can Siren track what is pending, owed, and paid?

Yes. Siren records obligations and payout status so the reward remains connected to the activity that generated it.

Do I need WordPress to use Siren?

No. Siren has a self-hosted WordPress edition and a hosted option for CRM, SaaS, sales, and multi-system environments.

Start with one program. Keep the engine as you grow.

Run sales commissions, ownership rules, overrides, partner incentives, and performance bonuses without rebuilding the compensation system every time the revenue model changes.