Siren Media Kit
Media assets and announcements for Siren
Download brand assets, product screenshots, founder photos, customer quotes, and current newsroom material for Siren.
About Siren
Siren helps people work together online through flexible incentive programs.
Siren exists to make it easier for people to imagine and manage new ways to collaborate online. It gives businesses the tools to create affiliate programs, partner programs, royalties, revenue shares, referral rewards, performance bonuses, and other pay-for-performance systems.
At its core, Siren is an incentive builder and affiliate management platform that lets teams define program rules, track partner activity, and reward the people who help them grow.
Fast facts
- Company
- Novatorius, LLC
- Founded
- August 2023
- Founder
- Alex Standiford
- Status
- Bootstrapped
- Product
- Siren
- Primary Use
- Affiliate, partner, royalty, referral, and performance incentive programs
Newsroom
Announcements
Product updates, launches, integrations, and company news. These posts still live in the blog, but the media page now pulls them from the announcement categories instead of a manual press-release list.
Siren 3.0 and Siren Lite: The Relaunch
Siren 3.0 is the rebuild that makes the product feel like what it was always meant to be: infrastructure for tracking what a website owes other people. Plus Siren Lite, free, uncapped, and the right way to prove the model before you commit.
Read announcementIntroducing Siren Lite
Siren Lite is free, uncapped, and runs on your real WordPress site in production. Unlimited programs, affiliates, conversions. Every integration. Full REST API. Meant for proving the model before you commit.
Read moreIntroducing the Siren Collaborator Portal
A look at the standalone front-end portal that shipped with Siren 3.0. Branded, block-based, powered by the WordPress editor. Partners log in to a dashboard that belongs to your site, not to wp-admin.
Read moreThe Siren REST API Is Complete
Siren 3.0 shipped an end-to-end REST surface for the core program model. Every resource is there. Every tier gets full API access, Lite included. Siren is now usable as infrastructure, not just a WordPress plugin.
Read moreWhy We Rebuilt the Siren Admin in 3.0
The 3.0 admin ships with flow diagrams on every lifecycle, activity feeds on every record, and contextual help where decisions get made. Operators can see what Siren is doing and why, without hunting.
Read moreBrowse the archive
Product Updates
Feature launches, product releases, and major improvements to Siren.
News & Announcements
Company announcements, integrations, launch news, and market coverage.
Google's Universal Commerce Protocol (UCP) and Your Affiliate Program
Integration with Easy Digital Downloads, Sell Digital Products Simply
Siren Launches Update Featuring LifterLMS Integration, Advanced Incentive Program Builder
Siren Launches Partnership-Focused Business Podcast, PartnerShip
Siren Launches Industry-Leading Affiliate Program
Siren, A Groundbreaking Affiliate Management Plugin, Released
Downloadable Assets
Brand assets and founder photos
The crossed hooks in the Siren mark represent partnership, trust, and the shared pull behind successful incentive programs. Use these files for press coverage, integration listings, affiliate pages, and partner materials.
Wordmark
Horizontal wordmark for headers, partner pages, and press coverage.
Founder photos
Alex Standiford
Founder photo for articles, interviews, affiliate pages, and partner announcements.
Alex Standiford Outdoors
Alternate founder photo for personal profiles, podcast pages, and editorial features.
Product Screenshots
Current Siren product screenshots published from the app deployment pipeline, grouped into compact media packs.
Need a view that is not shown here? Open the live demo and take the exact screenshot you need.
WordPress Screenshots
Plugin admin screens, program setup, payout workflows, and collaborator portal views.
Dashboard Light Mode
Hosted dashboard screens in light mode for product pages, partner docs, and press coverage.
Dashboard Dark Mode
Hosted dashboard screens in dark mode for launch assets, comparison pages, and partner libraries.
Reviews
Customer quotes
Reusable proof points for articles, affiliate reviews, partner pages, and launch materials.
Use the previous and next review buttons, or focus the review list and use arrow keys, Page Up, Page Down, Home, and End.
Showing review 1 of 10
Siren is extremely flexible, and it opens up a whole world of possibilities in WordPress based collaboration. I recommend you try it out for yourself, and if you have any questions, the support is excellent.
Armando J.
Principal Software Engineer, PerezCarreno & Coindreau
Siren is so much more than an affiliate plugin with its multiple rewards structures. There's nothing like it on the market. Period.
Justin Ferriman
Founder, BrightGrowth
Finally, a WordPress solution that allows you to turn your learning site into a Netflix, or Udemy clone. Siren is the future of affiliate marketing and partnerships for the eLearning and WordPress industries.
Chris Badgett
CEO, LifterLMS
Siren Affiliates plugin has all the features I need, and the ones that I didn't know I needed!
It lets me track traditional affiliate referrals, but also, allows me to track revenue shares with my course co-creators.
And, one of the most important things I like most about Siren isn't a feature, but it's the top notch support provided by the development team!
I highly recommend Siren from the support to the plugin features.
Thank you for creating this, and at an affordable price.
Darren Mullen
Smart Workflow Guru
I feel support actually reads and understands what is being asked, which is one of my biggest frustrations with most support teams in the plugin's business. Most support replies are scripted and not relevant to what's being asked. This is not what happens with Siren.
Marco Almeida
Founder, PT Woo Plugins
These guys are the best. The program is simple and easy to use and their support is very quick to answer questions.
Adam McGee
Founder, Lemon Head Design
Siren is fantastic. Intuitive, powerful, well-supported. I'm thrilled I switched from AffiliateWP.
Corey Maass
Creator, Developer
I am thrilled to be a new Siren customer. Today, I created the first Affiliate Program for my LifterLMS site. This is an excellent solution for compensating content creators, and I can think of a couple of other use cases that I can't wait to try out! I highly recommend this product.
Robert Mascatello
Founder
I purchased Siren Affiliates and had a one-on-one with Alex. I was really impressed with the product and all the features it has. He was really thorough. I'd definitely recommend this plugin to anyone who needs to launch an affiliate program.
Anita
Web Designer
Siren Affiliate Manager is an exceptionally well-designed and thoughtfully built WordPress plugin. If you're running an affiliate program with multiple affiliates, different transaction types, or custom engagement triggers that need to generate commissions, this tool gives you serious power and flexibility. What really sets it apart, though, is the developer. Alex has been incredibly helpful and willing to customize the plugin for my specific use case. More importantly, he was focused on creating real value for my business - not just billing hours. That kind of mindset is rare. The plugin is robust, flexible, and clearly built by someone who understands real-world affiliate program complexity. I can't recommend Siren highly enough.
Julian Foster
Digital Strategist