Marketron × Sales contest
Run a sales contest on top of Marketron
A monthly contest keeps a radio floor competitive, but tallying it from Marketron by hand is a chore. <strong>Siren Cloud</strong> pools a share of billed revenue through the month and pays the top-billing rep automatically on the first, layered on top of whatever base commission your reps already earn.
Cloud-only. The contest is a separate layer; it does not change the base commission Siren or your plan already pays.
Can I run a monthly sales contest on top of Marketron?
Yes, with Siren Cloud. Siren reads billed revenue from Marketron, pools a percentage of it through the month, and pays the highest-billing rep the whole pool on the first. It runs alongside base commission as a separate layer, so a contest or a one-off spiff on a digital push never disturbs the reps' regular pay.
“The pool grows with the month's billing, and the winner is tallied automatically on the first.” How Siren runs a contest
How sales contest runs on Marketron
The same recipe everywhere. Here is the path a referral takes through Marketron.
Reps bill through Marketron
Orders are booked and invoiced across the month in Marketron.
Siren reads the billing
Marketron's APIs feed each billed order to Siren Cloud as it lands.
The pool grows
A set share of qualifying revenue accumulates into the contest pool all month.
Top biller wins
On the first, Siren tallies the month and pays the full pool to the leader, then resets.
What is specific to Marketron
The Marketron details that change how this program runs.
Pool
A share of the month's billing
The prize is a percentage of qualifying Marketron revenue, so a strong month grows the pool on its own.
Winner
Top biller, or top few
The shown setup pays the whole pool to the highest biller. It can also pay places, top three, or split between billing and new-account leaders. The tiebreak is yours to set.
Layered
On top of base pay
The contest is a distributor that runs beside your commission programs, so base pay is untouched.
What you can reward, and what counts
The reward options and the Marketron events that trigger them for this program.
Ways to reward
- Winner-takes-all monthly pool
- Pool sized as a share of billing
- One-off spiff on a specific push
- Runs on top of base commission
What counts on Marketron
- Order or spot booked
- Invoice issued
- Payment collected
- Monthly reset on the first
Real ways teams run it
Monthly contest
Top biller wins the pool
Reps compete on billed revenue all month; the leader takes the whole pool on the first, and the board resets for the next round.
Digital spiff
Reward a specific push
Filter the pool to digital or a single daypart for a month to spiff that line, then drop the filter when the push ends.
No disruption
Base pay stays the same
Because the contest is its own layer, you can start, stop, or resize it without touching the reps' regular commission.
Monthly Sales Bonus
A monthly revenue pool the top biller claims in full, layered on top of base commission.
The program our team builds and runs for you on managed Cloud, on top of Marketron.
What you need
To run this on Marketron
- A Marketron system with API access to billing data.
- A Siren Cloud plan, hosted and set up by our team.
- Your contest rules: pool percentage, which revenue qualifies, and the cycle.
- No development work on your side. You supply the comp rules and roster, and we build the connection onto Marketron's APIs.
Sales contest on Marketron questions answered
How is the contest prize calculated?
It is a percentage of qualifying billed revenue from Marketron, pooled through the month. A bigger billing month makes a bigger prize, and you choose the percentage and which orders qualify.
Does the contest change my reps' regular commission?
No. The contest is a separate distributor layered on top of your commission programs. Base pay is calculated exactly as before; the contest just adds a monthly pool for the top performer.
Can I run a short-term spiff instead of a monthly contest?
Yes. Scope the pool to a specific product line, daypart, or push for a single cycle, and Siren pays the spiff to the leader on that filtered revenue. Drop the filter when the push ends.
Can the contest pay top three, or a flat spiff per unit, instead of winner-takes-all?
Yes. Winner-takes-all is the shown default, but the contest can pay places, reward everyone who hits goal, or pay a flat dollar spiff per qualifying unit, for example two hundred and fifty dollars per new digital package. Winner-takes-all is the simplest case, not the only one.
Can I require a rep to hit quota to qualify, and exclude managers and house accounts?
Yes. You can gate the contest on hitting goal, exclude managers or house accounts from the pool, and scope it to one station or the whole group. The qualifier and the scope are set when the cycle opens.
Is the contest scored on billing or collections, and does a prize claw back if the business does not collect?
Your choice. Scored on billing, a prize can be set to true up if a winning rep's order later goes unpaid. Scored on collections, only collected revenue counts toward the standings in the first place. We set which, so a contest payout is not stranded on revenue that never landed.
Can reps see the standings during the month, and can the rules change mid-cycle?
Reps see the live leaderboard and the pool as it grows, so the result is never a surprise on the first. The rules, the pool percentage, the qualifying revenue, and the cycle, are locked when the cycle opens and do not change mid-flight.
Other programs on Marketron
Same platform, different reward shape. Each has its own page and recipe.
AE commission
A base rate that accelerates once a rep clears quota, read from Marketron billing.
AE commission on MarketronNew business vs renewal
Pay a higher rate on new advertisers than on renewing ones.
New business vs renewal on MarketronRep splits and override
Two reps share a deal; the sales manager earns a team override.
Rep splits and override on Marketron