Siren
intermediate Siren Essentials

Product Royalty Program

A general-purpose royalty program for product creators, vendors, artists, or designers. Creators earn a percentage of every sale of their assigned products, tracked automatically through product ownership.

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What's Included

Program

Product Royalties

Commission Percentage of transaction

What This Recipe Does

This recipe creates a royalty program where product creators earn a percentage every time one of their products sells. Artists, designers, vendors, and other creators are assigned ownership of specific products in your WooCommerce store. When a customer buys one of those products, the creator automatically earns a 40% royalty on the sale.

This is the same ownership-based tracking model used by the Course Creator Royalty recipe, but framed for general commerce. Think print-on-demand artists, marketplace vendors, product designers, or any scenario where a creator should earn revenue from the products they contribute to your store.

Who It’s For

  • Marketplace operators who list products from multiple vendors and need automated royalty payments per sale
  • Print-on-demand store owners compensating artists and designers when their work sells
  • Multi-vendor WooCommerce shops looking for a transparent, automated revenue-sharing model that scales with their catalog

How It Works

When you apply this recipe, Siren creates a program that watches for one engagement event: a collaborator’s product being sold. You assign each product to its creator using Siren’s owned products feature. Once that relationship is set, tracking is automatic. A customer buys a product, Siren identifies the creator who owns it, and credits them with a 40% royalty.

There are no referral links or coupon codes involved. Attribution is based entirely on product ownership. This makes the system simple for creators, who do not need to promote or share links. They create products, you list them, and they earn when those products sell.

If a customer places an order containing products from multiple creators, each creator earns independently on their own products. A cart with items from three different designers generates three separate royalty credits. The royalty is calculated on each product’s line item value, so each creator’s payout reflects the actual price of their work.

The 40% default rate works well for marketplaces and print-on-demand stores where the platform handles hosting, payments, and fulfillment while creators supply the product itself. Adjust the rate up or down to match your margin structure and the value your creators provide.

{
  "version": 1,
  "name": "Product Royalty Program",
  "description": "Product creators earn a 40% royalty on every sale of their assigned products. Tracking is automatic based on product ownership.",
  "programs": {
    "productRoyalty": {
      "name": "Product Royalties",
      "description": "Earn a 40% royalty every time one of your products is purchased. No referral links needed.",
      "incentiveType": "saleTransactionPercentage",
      "incentiveResolverType": "newestBindingWins",
      "units": "USD",
      "status": "active",
      "incentiveAmount": 40,
      "engagementTypes": [
        { "type": "collaboratorProductSold", "value": 100.0 }
      ],
      "transactionCompilers": ["includeLineItems"]
    }
  }
}

Frequently Asked Questions

How do I assign products to a creator?

Add the creator as a collaborator in Siren, then use the owned products feature to link their products to their profile. Sales of those products are tracked automatically from that point on.

Can one product belong to multiple creators?

Yes. Assign the product to each creator. When it sells, every creator who owns it earns the royalty independently.

Does this work for digital downloads and physical products?

Yes. Any WooCommerce product type works, including simple products, variable products, and downloadable products. If WooCommerce can sell it, Siren can track royalties on it.

What Siren plan do I need?

This recipe requires the Essentials tier. Product ownership tracking and the collaboratorProductSold engagement type are Essentials features.

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