Incentive programs that fill your pipeline
Reward partners for every qualified lead they send, not just closed sales. Track form submissions and sign-ups, attribute them to the right partner, and pay per lead on one engine.
How Siren helps you generate leads
Lead generation rewards partners for the prospects they bring you, a form submission, a sign-up, or a booked call, rather than waiting on a completed sale. Partners share a referral link, Siren attributes each qualifying lead back to them, and you pay a set amount per lead, so partners are motivated to fill your pipeline even before revenue lands.
Pay per lead, not per sale
Reward a fixed amount for every qualified submission, so partners earn for filling your pipeline before a sale closes.
Form-based conversion tracking
Count a Gravity Forms or Ninja Forms submission as the conversion, attributed first-party to the partner who drove the visit.
Qualify before you pay
Hold leads for approval so you only pay out on the submissions that actually count.
Recipes that fill your pipeline
Install a pre-built configuration and customize from there, no setup from scratch.
Programs that generate leads
Other goals
Programs That Generate Leads, answered
How is lead generation different from an affiliate program?
An affiliate program pays on completed sales. A lead generation program pays earlier in the funnel, on a qualified lead like a form submission or sign-up, so partners are rewarded for pipeline rather than only revenue. A pay-per-lead affiliate program blends the two.
What counts as a lead?
You decide, a form submission, a quote request, a booking, or a sign-up. With Gravity Forms or Ninja Forms, Siren treats a qualifying submission as the conversion and credits the partner who referred the visitor.
Can I review leads before paying for them?
Yes. Leads can be held for approval, so you only pay out on the ones that qualify, with a full attribution trail behind each.
Reward partners for the pipeline they fill
Pay per qualified lead, attribute every submission automatically, and approve before you pay.