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WooCommerce × Loyalty program

Run a loyalty program on WooCommerce

Reward repeat customers with <strong>store credit on every WooCommerce purchase</strong>, tracked by customer with no referral links to share. Here is how it works on WooCommerce, and the recipe to install it.

Installs from a recipe in one click. No coupons to hand out and no links for customers to remember.

Can you run a loyalty program on WooCommerce?

Yes. Install the Customer Rewards Program recipe on a WordPress site running WooCommerce. Enroll customers as collaborators, manually or through a registration form, and each one earns a flat store credit on every order they place, with no referral links or codes to manage. Siren reads Woo orders natively on the same site, and you attribute each order to the customer who placed it, by hand or with an automation.

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How loyalty program runs on WooCommerce

The same recipe everywhere. Here is the path a referral takes through WooCommerce.

A customer is enrolled

Add the customer as a collaborator once, manually or through a registration form. No link or code for them to remember.

The customer buys

An enrolled customer checks out on your WooCommerce store, same as any other order.

A flat credit is earned

Attribute the order to that customer, by hand or with an automation, and Siren books a fixed credit regardless of order size.

Credit is redeemed

The balance becomes WooCommerce store credit the customer spends on their next checkout.

What is specific to WooCommerce

The WooCommerce details that change how this program runs.

Trigger

Self-rewarding, not referral

The customer who places the order is the one credited. There is no referrer, so no link or coupon ever needs to be shared.

Events

Reads native Woo orders

Completed orders are read natively on the same site, with subscription renewals through WooCommerce Subscriptions, so an enrolled customer can be credited on their first purchase and every reorder.

Payouts

Store credit, redeemed at checkout

Rewards land as WooCommerce store credit the customer applies on their next order, which keeps them buying from you.

What you can reward, and what counts

The reward options and the WooCommerce events that trigger them for this program.

Ways to reward

  • Flat credit on every purchase
  • Recurring on each subscription renewal (Essentials, with Woo Subscriptions)
  • Per-product or per-category rates for featured items
  • Tiered by lifetime spend or order volume

What counts on WooCommerce

  • Completed WooCommerce order
  • Subscription renewal (with Woo Subscriptions)
  • Specific-product or category purchase
  • Refund or clawback reversal

Real ways teams run it

Retention

Reward every repeat purchase

Give a fixed credit on each order so customers earn simply by buying again, with nothing to opt into or remember.

Subscriptions

Loyalty on every renewal

Pair with WooCommerce Subscriptions and the customer earns credit on the first order and each renewal, rewarding them for staying.

Refunds

Returns reverse the credit

If a rewarded order is refunded inside your window, Siren reverses the loyalty credit automatically so balances stay honest.

Essentials

Customer Rewards Program

A flat store credit on every purchase, tracked automatically by customer with no referral links.

The exact configuration. Install it on your WooCommerce site in one click.

What you need

To run this on WooCommerce

  • A WordPress site with WooCommerce active.
  • The Essentials tier runs the Customer Rewards Program recipe.
  • Essentials with WooCommerce Subscriptions for rewards on each renewal.
  • Nothing to integrate and no API keys. It is the same WordPress site.

Loyalty program on WooCommerce questions answered

How is a WooCommerce loyalty program different from an affiliate program?

A loyalty program rewards the customer for their own purchases, so there are no referral links or coupons to share. Siren ties each order to the customer who placed it and credits them directly. An affiliate program instead pays a third party for sales they refer.

Do customers need a referral link to earn loyalty rewards?

No. That is the point of the Customer Rewards Program. You enroll each customer as a collaborator once, manually or through a registration form, and from then on they earn on every order without sharing a link or entering a code. You attribute each WooCommerce order to the customer who placed it, by hand or with an automation, and Siren credits them.

How do customers redeem their loyalty rewards?

Rewards accrue as WooCommerce store credit. The customer applies their balance at checkout on a future order, so the loyalty they earn comes back to your store as their next purchase rather than a cash payout.

Can customers earn loyalty credit on subscription renewals?

Yes, on the Essentials tier with WooCommerce Subscriptions. Siren books the loyalty credit on the first order and on every recurring renewal, which rewards customers for staying subscribed.

What happens to loyalty credit if a customer refunds an order?

Siren reverses it. If a rewarded WooCommerce order is refunded inside your clawback window, the loyalty credit for that order is removed automatically, so customers cannot keep rewards on purchases they returned.