Salesforce integration
Run commission and partner programs on Salesforce
Every deal closes in Salesforce, and then commission week starts. Someone exports closed-won, maps each deal to a comp plan, checks the splits by hand, and waits for the disputes. Siren Cloud connects to your Salesforce org over the API, reads closed-won opportunities, and turns them into commissions, channel payouts, and referral rewards with your rules applied for you, so the math is done the moment a deal lands.
Can you run sales commissions and partner payouts on Salesforce?
Yes, with Siren Cloud. Salesforce stays the system of record for your pipeline. Siren connects to it over the API, reads closed-won opportunities and the deal fields your comp plan depends on, and calculates rep commissions, channel-partner payouts, and referral rewards under your plan. It reads only, so nothing changes inside Salesforce, and it produces a reconciled statement instead of moving money. Best fit for teams that close in Salesforce, pay more than just internal reps, and want incentive math out of spreadsheets without adopting and administering a full commission tool themselves.
What Siren fixes for Salesforce teams
Salesforce closes the deal. Siren turns it into who gets paid, how much, and why.
Without Siren
- Closed-won deals that still need a spreadsheet to figure commission
- Comp formulas that break the moment there is a split or a ramp
- Channel partners chasing you for what they are owed
- No clean audit trail when finance asks how a number was calculated
With Siren
- Commission calculated from Salesforce opportunities automatically
- Splits, tiers, and accelerators applied the same way every period
- Channel and reseller payouts attributed to the right partner
- A reconciled, defensible statement finance can pay from and audit
How Siren connects to Salesforce
Siren Cloud authenticates to your Salesforce org and reads opportunities, accounts, and the fields your comp plan depends on. When a deal moves to closed-won it becomes an attributable event in Siren, with no change to how your reps work.
Salesforce
An opportunity reaches closed-won with its amount and owner set.
API sync
Siren Cloud reads the deal and the fields your comp plan needs.
Siren attributes
Credits the rep, partner, or referrer and applies your commission rules.
Payout
Reconciled each period into a statement finance pays, or a direct partner payout through Stripe Connect, adjusted on clawbacks and refunds.
What Siren does with Salesforce
Every capability this integration implements, and which edition supports it. Not all of them live in every edition.
Read closed-won opportunities
Use Salesforce deals, amounts, and owners as the source of truth for what to pay and to whom.
Attribute by partner or referrer
Match an opportunity to a channel partner, reseller, or referring customer using your CRM fields.
Run any comp model on one engine
Tiers, splits, accelerators, recurring renewal share, and performance-weighted pools all run on the same engine, so reps, channel partners, and referrers can be paid by different rules from the same deals.
Pay partners directly or by statement
Internal reps are paid from a reconciled statement through payroll or AP. For channel partners, resellers, and referrers, Siren can disburse the payout directly through Stripe Connect.
What you can track, reward, and run on Salesforce
The events Siren reads from Salesforce, the rewards it can pay on them, and the program types you can build.
Events Siren tracks
- Opportunity closed-won
- Deal amount, stage, or split change
- Renewal or expansion opportunity
- Clawback, refund, or downgrade on a closed deal
- New partner or reseller account
- Open pipeline with no close
Rewards you can pay
- Percentage of deal value
- Higher rate for a tier of top performers
- Bonus rate once a partner passes a volume threshold you set
- Split or pool across multiple reps and partners
- Flat bonus or SPIFF per closed deal
- Recurring share of renewals and expansion
Program types
- Sales commission program
- Channel and reseller payouts
- Partner and referral program
- Customer referral program
- SPIFF and bonus program
How teams run it on Salesforce
Concrete ways teams put it to work. Every comp model is scoped to fit yours.
Rep commissions
Close the month without the spreadsheet
Siren reads each closed-won opportunity and applies your comp plan, so commission is calculated the moment a deal lands, not reconstructed by hand on the first of the month.
Split deals
Settle who gets credit before anyone argues
When a deal is shared between two reps, or a partner and a rep, Siren applies your split rules to the same opportunity, so credit follows the rules instead of whoever asks loudest.
Channel deals
Pay partners on the deals they source
When a partner-sourced opportunity closes in Salesforce, Siren attributes it to that partner from your CRM fields and calculates their share automatically, even with splits and renewal ownership.
Clawbacks
Reverse credit when a deal unwinds
When a closed deal is refunded, downgraded, or reversed, Siren backs the credit out of the statement, so finance pays on the revenue you actually kept, not the revenue you booked.
Territory disputes
Credit follows the rule, not the argument
When two reps both think a deal is theirs, Siren credits it the way your plan says to, off the owner and territory fields on the opportunity, so the answer is the same one finance can point to later instead of a meeting.
“One connection reads your closed-won opportunities. Reps, partners, and referrers are calculated from the same deals, reconciled into one statement per period.” How Siren handles Salesforce
Programs you can run on Salesforce
Pre-built recipes that work on Salesforce. Install one in a click, or open its page for the Salesforce-specific details.
Sales Commissions
Pay reps from closed-won Salesforce opportunities under your comp plan.
Sales commissions on Salesforce CloudChannel Partner Payouts
Attribute deals to resellers and partners and pay on what they source.
Partner program on Salesforce CloudCustomer Referral
Reward customers and advocates who refer deals that close.
Referral program on SalesforceWhich edition you need
Salesforce runs on the editions marked below. Here is what each gives you, what it costs, and what you will need to get going.
Editions
- WordPress Not available
Not available. The WordPress plugin runs on your own site and tracks WordPress sales. Salesforce is a hosted CRM, so it connects through Siren Cloud.
- Cloud Coming soon
The hosted, sign-up-yourself edition. Salesforce is connected and run for you on our managed Cloud edition.
- Full-Service Available
Siren Cloud connects to your Salesforce org over its API and runs the program for you, hosted, set up, and supported.
Custom. Hosted and managed.
What you will need
- A Salesforce org you can connect, with read access to opportunities and the fields your comp plan uses.
- A Siren Cloud plan, hosted and set up by our team around your comp model.
- Your comp plan rules: rates, tiers, splits, and any clawback terms.
- No Salesforce development. We build it with you and handle the connection.
- Siren reads Salesforce data to calculate payouts. It produces the reconciled statement finance pays reps from, and for partners and referrers it can also disburse the payout directly through Stripe Connect.
- Siren is an incentive layer on top of your system of record, not a replacement for Salesforce and not a self-serve commission tool you administer. We connect, model, and run the program for you.
- Attribution keys off the fields you already use, so a partner, reseller, or referrer maps cleanly to the deals they influenced.
- Open pipeline is not a billable event. Siren rewards deals that actually close, and reverses credit on clawbacks.
- Siren calculates from the fields you actually use. When an opportunity is missing an owner, an amount, or a partner tag, that deal needs fixing in Salesforce before it can be paid, and our team flags it rather than guessing, so you correct the record instead of the math after.
- The same model spans more than one system. Alongside Salesforce, Siren Cloud can read billing in Stripe or another system you connect, so one partner record reconciles across the systems they touch into a single statement, rather than each system paying in its own silo.
Salesforce questions answered
Why not just calculate commissions in Salesforce reports or formula fields?
You can, up to a point, but it breaks where comp gets real. Formula fields recalculate in real time, so changing a rate can quietly rewrite last quarter's numbers and corrupt your history. There is no built-in audit trail for overrides or adjustments, and anything beyond a flat percentage usually means custom objects and a Salesforce developer. Siren reads from Salesforce and does the calculation outside it, so your history stays fixed. Rate changes apply going forward, one-off adjustments are recorded as adjustments, and every payout stays reconciled to how the plan read at the time.
How is this different from a tool like Spiff, CaptivateIQ, or QuotaPath?
Those are self-serve commission platforms you configure and maintain in-house, built mostly around internal rep comp. Siren Cloud is a managed service. Our team connects Salesforce, models your plan, and runs the calculation for you, and the same model covers rep commissions, channel and reseller payouts, and customer referral rewards together. If you want software your team administers, a dedicated commission tool may fit better. If you want the program built and run for you across reps and partners, that is what Siren Cloud does.
What happens when a deal is refunded, downgraded, or clawed back after it closes?
Siren reverses the credit. Because it reads the current state of the opportunity each period, a refund, downgrade, or reversal backs the related payout out of the statement automatically. Finance ends up paying on the revenue you actually kept, with a record of the adjustment.
How does Siren attribute a Salesforce deal to a partner or rep?
Siren reads the owner, partner, and referral fields on each opportunity and binds the deal to the right person under your rules. The binding lives on the opportunity, not on a click or cookie, so it survives a long B2B cycle, and a first-touch rule can keep credit with the partner who first sourced the account even if someone else touches it later. Splits and team deals are supported, so more than one party can share a single close.
Who sets this up, and do I need a Salesforce admin or developer?
We do, and no. Siren Cloud is hosted and built with our team. We connect to your Salesforce org with read access, model your comp plan with you, and run the program. There is no Salesforce development, no custom objects to maintain, and nothing for your admin to staff each month.
How long does it take to go live?
It depends on how many plans and payees you run, but most setups come down to two things: connecting your org with read access and modeling your comp rules with us. Simple rep-only plans go faster than multi-partner programs with splits and accelerators. We scope the timeline up front when we look at your plan, so you know what to expect before you commit.
Does Siren pay the money, and can reps see their numbers?
It depends who is being paid. For internal reps, Siren produces a reconciled statement your finance team pays through payroll or accounts payable. For partners, resellers, and referrers, Siren Cloud can disburse the payout directly through Stripe Connect, so you are not cutting those checks by hand. Either way each statement breaks out, per person, how the payout was calculated, so when someone asks why a number is what it is, the answer is already there.
What does a Salesforce commission program with Siren cost?
Siren Cloud is custom-priced: a one-time setup to connect Salesforce and model your comp plan, plus an ongoing managed subscription. Tell us how your plan works and we will scope real numbers.
Siren Cloud
Build your Salesforce commission program on Siren Cloud
Tell us how your comp plan works and who you pay. We connect your org, model the rules, and produce reconciled payouts from every closed-won deal.
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