Siren

Salesforce integration

Run commission and partner programs on Salesforce

Available on
WordPress Cloud coming soon Full-Service

Every deal closes in Salesforce, and then commission week starts. Someone exports closed-won, maps each deal to a comp plan, checks the splits by hand, and waits for the disputes. Siren Cloud connects to your Salesforce org over the API, reads closed-won opportunities, and turns them into commissions, channel payouts, and referral rewards with your rules applied for you, so the math is done the moment a deal lands.

Can you run sales commissions and partner payouts on Salesforce?

Yes, with Siren Cloud. Salesforce stays the system of record for your pipeline. Siren connects to it over the API, reads closed-won opportunities and the deal fields your comp plan depends on, and calculates rep commissions, channel-partner payouts, and referral rewards under your plan. It reads only, so nothing changes inside Salesforce, and it produces a reconciled statement instead of moving money. Best fit for teams that close in Salesforce, pay more than just internal reps, and want incentive math out of spreadsheets without adopting and administering a full commission tool themselves.

What Siren fixes for Salesforce teams

Salesforce closes the deal. Siren turns it into who gets paid, how much, and why.

Without Siren

  • Closed-won deals that still need a spreadsheet to figure commission
  • Comp formulas that break the moment there is a split or a ramp
  • Channel partners chasing you for what they are owed
  • No clean audit trail when finance asks how a number was calculated

With Siren

  • Commission calculated from Salesforce opportunities automatically
  • Splits, tiers, and accelerators applied the same way every period
  • Channel and reseller payouts attributed to the right partner
  • A reconciled, defensible statement finance can pay from and audit

How Siren connects to Salesforce

Siren Cloud authenticates to your Salesforce org and reads opportunities, accounts, and the fields your comp plan depends on. When a deal moves to closed-won it becomes an attributable event in Siren, with no change to how your reps work.

Salesforce

An opportunity reaches closed-won with its amount and owner set.

API sync

Siren Cloud reads the deal and the fields your comp plan needs.

Siren attributes

Credits the rep, partner, or referrer and applies your commission rules.

Payout

Reconciled each period into a statement finance pays, or a direct partner payout through Stripe Connect, adjusted on clawbacks and refunds.

What Siren does with Salesforce

Every capability this integration implements, and which edition supports it. Not all of them live in every edition.

Read closed-won opportunities

Use Salesforce deals, amounts, and owners as the source of truth for what to pay and to whom.

WordPress Cloud soon Full-Service

Attribute by partner or referrer

Match an opportunity to a channel partner, reseller, or referring customer using your CRM fields.

WordPress Cloud soon Full-Service

Run any comp model on one engine

Tiers, splits, accelerators, recurring renewal share, and performance-weighted pools all run on the same engine, so reps, channel partners, and referrers can be paid by different rules from the same deals.

WordPress Cloud soon Full-Service

Pay partners directly or by statement

Internal reps are paid from a reconciled statement through payroll or AP. For channel partners, resellers, and referrers, Siren can disburse the payout directly through Stripe Connect.

WordPress Cloud soon Full-Service

What you can track, reward, and run on Salesforce

The events Siren reads from Salesforce, the rewards it can pay on them, and the program types you can build.

Events Siren tracks

  • Opportunity closed-won
  • Deal amount, stage, or split change
  • Renewal or expansion opportunity
  • Clawback, refund, or downgrade on a closed deal
  • New partner or reseller account
  • Open pipeline with no close

Rewards you can pay

  • Percentage of deal value
  • Higher rate for a tier of top performers
  • Bonus rate once a partner passes a volume threshold you set
  • Split or pool across multiple reps and partners
  • Flat bonus or SPIFF per closed deal
  • Recurring share of renewals and expansion

Program types

  • Sales commission program
  • Channel and reseller payouts
  • Partner and referral program
  • Customer referral program
  • SPIFF and bonus program

How teams run it on Salesforce

Concrete ways teams put it to work. Every comp model is scoped to fit yours.

Rep commissions

Close the month without the spreadsheet

Siren reads each closed-won opportunity and applies your comp plan, so commission is calculated the moment a deal lands, not reconstructed by hand on the first of the month.

Split deals

Settle who gets credit before anyone argues

When a deal is shared between two reps, or a partner and a rep, Siren applies your split rules to the same opportunity, so credit follows the rules instead of whoever asks loudest.

Channel deals

Pay partners on the deals they source

When a partner-sourced opportunity closes in Salesforce, Siren attributes it to that partner from your CRM fields and calculates their share automatically, even with splits and renewal ownership.

Clawbacks

Reverse credit when a deal unwinds

When a closed deal is refunded, downgraded, or reversed, Siren backs the credit out of the statement, so finance pays on the revenue you actually kept, not the revenue you booked.

Territory disputes

Credit follows the rule, not the argument

When two reps both think a deal is theirs, Siren credits it the way your plan says to, off the owner and territory fields on the opportunity, so the answer is the same one finance can point to later instead of a meeting.

B2B · SaaS · Channel sales Built for teams that close in Salesforce
“One connection reads your closed-won opportunities. Reps, partners, and referrers are calculated from the same deals, reconciled into one statement per period.” How Siren handles Salesforce

Which edition you need

Available on managed Cloud

Salesforce runs on the editions marked below. Here is what each gives you, what it costs, and what you will need to get going.

Editions

  • WordPress Not available

    Not available. The WordPress plugin runs on your own site and tracks WordPress sales. Salesforce is a hosted CRM, so it connects through Siren Cloud.

  • Cloud Coming soon

    The hosted, sign-up-yourself edition. Salesforce is connected and run for you on our managed Cloud edition.

  • Full-Service Available

    Siren Cloud connects to your Salesforce org over its API and runs the program for you, hosted, set up, and supported.

    Custom. Hosted and managed.

What you will need

  • A Salesforce org you can connect, with read access to opportunities and the fields your comp plan uses.
  • A Siren Cloud plan, hosted and set up by our team around your comp model.
  • Your comp plan rules: rates, tiers, splits, and any clawback terms.
  • No Salesforce development. We build it with you and handle the connection.
Good to know
  • Siren reads Salesforce data to calculate payouts. It produces the reconciled statement finance pays reps from, and for partners and referrers it can also disburse the payout directly through Stripe Connect.
  • Siren is an incentive layer on top of your system of record, not a replacement for Salesforce and not a self-serve commission tool you administer. We connect, model, and run the program for you.
  • Attribution keys off the fields you already use, so a partner, reseller, or referrer maps cleanly to the deals they influenced.
  • Open pipeline is not a billable event. Siren rewards deals that actually close, and reverses credit on clawbacks.
  • Siren calculates from the fields you actually use. When an opportunity is missing an owner, an amount, or a partner tag, that deal needs fixing in Salesforce before it can be paid, and our team flags it rather than guessing, so you correct the record instead of the math after.
  • The same model spans more than one system. Alongside Salesforce, Siren Cloud can read billing in Stripe or another system you connect, so one partner record reconciles across the systems they touch into a single statement, rather than each system paying in its own silo.

Salesforce questions answered

Why not just calculate commissions in Salesforce reports or formula fields?

You can, up to a point, but it breaks where comp gets real. Formula fields recalculate in real time, so changing a rate can quietly rewrite last quarter's numbers and corrupt your history. There is no built-in audit trail for overrides or adjustments, and anything beyond a flat percentage usually means custom objects and a Salesforce developer. Siren reads from Salesforce and does the calculation outside it, so your history stays fixed. Rate changes apply going forward, one-off adjustments are recorded as adjustments, and every payout stays reconciled to how the plan read at the time.

How is this different from a tool like Spiff, CaptivateIQ, or QuotaPath?

Those are self-serve commission platforms you configure and maintain in-house, built mostly around internal rep comp. Siren Cloud is a managed service. Our team connects Salesforce, models your plan, and runs the calculation for you, and the same model covers rep commissions, channel and reseller payouts, and customer referral rewards together. If you want software your team administers, a dedicated commission tool may fit better. If you want the program built and run for you across reps and partners, that is what Siren Cloud does.

What happens when a deal is refunded, downgraded, or clawed back after it closes?

Siren reverses the credit. Because it reads the current state of the opportunity each period, a refund, downgrade, or reversal backs the related payout out of the statement automatically. Finance ends up paying on the revenue you actually kept, with a record of the adjustment.

How does Siren attribute a Salesforce deal to a partner or rep?

Siren reads the owner, partner, and referral fields on each opportunity and binds the deal to the right person under your rules. The binding lives on the opportunity, not on a click or cookie, so it survives a long B2B cycle, and a first-touch rule can keep credit with the partner who first sourced the account even if someone else touches it later. Splits and team deals are supported, so more than one party can share a single close.

Who sets this up, and do I need a Salesforce admin or developer?

We do, and no. Siren Cloud is hosted and built with our team. We connect to your Salesforce org with read access, model your comp plan with you, and run the program. There is no Salesforce development, no custom objects to maintain, and nothing for your admin to staff each month.

How long does it take to go live?

It depends on how many plans and payees you run, but most setups come down to two things: connecting your org with read access and modeling your comp rules with us. Simple rep-only plans go faster than multi-partner programs with splits and accelerators. We scope the timeline up front when we look at your plan, so you know what to expect before you commit.

Does Siren pay the money, and can reps see their numbers?

It depends who is being paid. For internal reps, Siren produces a reconciled statement your finance team pays through payroll or accounts payable. For partners, resellers, and referrers, Siren Cloud can disburse the payout directly through Stripe Connect, so you are not cutting those checks by hand. Either way each statement breaks out, per person, how the payout was calculated, so when someone asks why a number is what it is, the answer is already there.

What does a Salesforce commission program with Siren cost?

Siren Cloud is custom-priced: a one-time setup to connect Salesforce and model your comp plan, plus an ongoing managed subscription. Tell us how your plan works and we will scope real numbers.

Siren Cloud

Build your Salesforce commission program on Siren Cloud

Tell us how your comp plan works and who you pay. We connect your org, model the rules, and produce reconciled payouts from every closed-won deal.