affiliate marketing
What Happens to My Affiliate Program When People Buy Through ChatGPT?
ChatGPT can absorb the partner click before checkout, and some merchants can complete purchases inside chat. Both patterns weaken click-only affiliate attribution. Coupon codes are the bare minimum, and bound-artifact primitives are what survive.
guides
Affiliate Attribution in the Age of AI Agents
AI agents are buying on behalf of humans, and click-only attribution is getting weaker in the channels AI touches most. The durable answer is attaching collaborator identity to the things the customer actually consumed, like posts, landing pages, products, and coupons.