Are You Ready to Launch an Affiliate Program?

How often do you generate sales directly from your marketing automation?(Required)

It happens occasionally (some sales come from this)

It’s never happened

It happens often (most sales come from this)

What is the state of your website?(Required)

A basic static site with no blog or other content (home, about, contact)

A robust site with a blog, with a full sitemap of pages and information

A basic site with a blog, and calls to action

How extensive is your professional network within your industry?(Required)

I have very few contacts in my industry.

I’m well-connected with many contacts and colleagues in my industry, and I network regularly.

I know some people in the industry.

How clearly defined is your target market and unique selling proposition (USP)?(Required)

We don’t have a well-defined target customer

We know our exact target audience based on direct customer feedback

We have a general idea of our target customer based on preliminary research

Have you ever made sales directly from your website?(Required)

No, I haven’t made any sales from my website yet.

Yes, and I have made sales from organic traffic

Yes, but only from launches and focused pushes on social media

Do you collect customer feedback and use it to improve your product?(Required)

We’ve occasionally get customer feedback, but it’s inconsistent.

We consistently collect user feedback and have iteratively improved the product to better meet customer needs.

We have received very little to no feedback

What evidence do you have of product-market fit or market demand?(Required)

Repeat customers, waitlists, or high engagement show clear product-market fit.

Positive customer feedback or initial sales indicate potential demand.

We’re not sure yet if there’s strong demand for our product.

How optimized is your website for converting visitors?(Required)

We have at least one lead magnet in-addition to calls to action to buy or schedule

We don’t have any calls to action on our site.

We only have direct calls to action to buy or schedule.

If you had to start an affiliate program today, can you think of at least one person or business that could potentially be a partner?(Required)

I can think of a few people, but I’m not sure if they’d be interested

I can immediately think of at least one good potential partner

No, I wouldn’t know who to ask or where to start

How easily could you leverage your network or audience to find affiliate partners for your product?(Required)

I have a strong network or a loyal audience, and I’m confident many would be interested in collaborating or becoming affiliates.

I don’t have an obvious pool of contacts or an audience that I could approach for affiliate opportunities.

I have a few contacts or followers who might be interested in partnering, though it’s not a large audience.

How steady and reliable is your revenue stream from this product?(Required)

A stable sales rate or growing monthly revenue

We have some paying customers, but sales are irregular or modest.

Sales are rare or the product is pre-revenue.

How well-defined is your sales funnel or sales process for turning visitors into customers?(Required)

We have a clear, optimized sales funnel that captures, nurtures, and converts leads.

We capture leads on our site but don’t have a system to nurture and convert

We don’t have a clear sales funnel we just hope visitors will buy, with no defined steps.

How strong is your personal brand or online presence in your niche?(Required)

I have some online presence.

I don’t have a personal brand or following.

I have a prominent personal or business brand in my niche.

How would you describe your product’s launch and market acceptance?(Required)

Launched and making some sales, but still testing the waters.

Fully launched with consistent sales and clear market demand.

Not yet launched or just launched with no significant sales.

How involved are you in industry groups, communities, or events?(Required)

I’m not active in any industry forums, groups, or events (either online or in-person).

I actively engage in industry communities (online groups, forums) or frequently attend industry conferences/meetups and make my presence known.

I sometimes participate in an industry forum or attend a networking event/conference, but not regularly.

Great! Now where should we send the results?

Name(Required)

Email(Required)

Product Website(Required)