What Are Transactions?
Transaction – A record that captures every detail of a purchase, including what items were bought, their quantities, and all associated costs such as taxes and shipping fees.
A transaction in Siren captures every detail of a purchase, including what items were bought, their quantities, and all associated costs such as taxes and shipping fees. Each of these elements are carefully itemized to provide a comprehensive record.
How Siren Uses Transactions
When a customer completes a purchase, that action generates one or more conversions. Each conversion is directly tied to a transaction. This link is crucial because it helps us determine how much to reward collaborators based on the specifics of the purchase.
A single transaction can be linked to multiple conversions. This scenario often arises because different programs might trigger rewards based on the same purchase. For instance, one conversion might occur when a customer buys a book through an affiliate’s link, earning the affiliate a commission. Simultaneously, if the book was written by an author under a royalty program, another conversion is triggered to reward the author with a percentage of the sale. There’s two conversions, but only one transaction. In this case, both conversions are bound to the transaction that occurred when the book was purchased.
This setup is about meticulously accounting for every element of a transaction to ensure rewards are calculated fairly and accurately. Detailed transactions ensure that only the appropriate portions of a transaction are considered when calculating rewards. For instance, if you prefer not to include taxes in the commission calculations, Siren’s ability to categorize transaction details allows you to exclude these costs easily.